Analysis, strategy, conception and design - these are the milestones in the design development. The insights gained from
brand development flow into the analysis phase and the strategy phase and are extended by the design aspect.
Product family of cable junction boxes ENYCASE for Hensel GmbH / Germany
The design creates an anchor of remembrance and helps customers to form mental concepts. These are called upon by
the customer when making purchase decisions and thus play a decisive role in controlling the decision, if you make it
right, in favour of your products and services.
"Design and brand - the two guarantors of success"
The Design is the physically tangible dimension of the brand, implicitly we touch the brand. In the communication the
customer does not distinguish between design and brand. Every brand needs an unmistakable design with positive
unique selling points, otherwise it is not perceived as a brand.
© Nowak Design
The Design
Do you have a specific development project? We will be happy to show you how to successfully implement your
project. We would be happy to arrange an appointment for an individual consultation and will make you a free offer.
Please call our phone number +49. (0)231.338277 or contact us by mail at info@Nowak-Design.com.
"The whole is more than the sum of its parts" Aristotle
The corporate design is the central tool to focus the visual communication of companies. For manufacturing companies the
question of a brand-oriented and uniform product design of the entire product range arises. The products and the
experience they convey - not the flyers or business cards - are the primary brand factors. We develop a uniform, brand-
oriented corporate design and corporate product design for your company.